Beat Your Mouse Movement aka BYMM

BYMM strives to balance the growing hours spent in front of computer screens by offering a playful solution that motivates people to walk in order to get more exercise and become more conscious about their health and city environment. It consists of two gadgets. One of them is a web/desktop application that tracks use of a mouse, while the other one counts steps. Individuals can playfully compete between their online and IRL selves, and win by walking more than mousing. By harvesting and aggregating users’ data, it is possible to compare different groups by nationalities, age, social status, residency location and other variables, providing further motivation for beating your mouse and improving your group’s profile.

BYMM aims to become a community of people who are keen on elevating walking as an important daily activity, as a preferred way of moving around. The website, an iPhone application and a desktop make possible the continuous data stream which is also connected to

BYMM is also presented through a physical installation, which tracks the real-time desktop activity and the physical distance covered by three of the team members. They are represented by a hanging pair of a mouse and a shoe, which are linked to the related data-stream. The balance and imbalance of the suspended objects visualizes our activity and at the same time the whole concept of BYMM.

BYMM was featured as part of the Out of the Garage, Into the World program at the 2010 01SJ Biennial and the project was commissioned by ZER01 with and xClinic.